Monday, January 03, 2005

Blogging is big...and getting bigger

Think blogging is just a passing fad? As a blogger, I'd disagree of course, but I've also got some very smart people to back me up. Infoworld reports that the Pew Internet & American Life Project provided some blogging participation statistics today:

"Blog readership jumped 58 percent between February and November, and comprised 32 million U.S. citizens in 2004. More than 8 million U.S. citizens have created a Web-based diary, and one in 10, or around 14 million U.S. Internet users, has contributed thoughts or comments to a blog.

Technology used to read blogs is also beginning to take hold. The study found that 5 percent of Internet users received their news from RSS (Really Simple Syndication) aggregators, or XML (Extensible Markup Language) readers that pull information from blogs and other Web pages."

It's no surprise to me that the statistics and research point to these growing trends. Blogging has provided both the voice and the audience that everyday people can use to share their thoughts. Through simple blogging tools, you can spread the word on any topic you choose. Likewise, technologies such as RSS, XML and Podcasting allow the audience to read or hear those thoughts at the time of their choosing. I predict that blogging will be continue to expand; to the point where some form of blog will become considered mainstream media. What do you think?

Click the post title for the full story.

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